About Search Marketing Standard: Search Marketing Standard Magazine is the first and only magazine completely devoted to the world of marketing on Google, Yahoo, MSN and other search engines. Search Marketing Standard covers pay per click advertising, search engine optimization, web analytics, click fraud, local and contextual search, and other related topics. Each publication features articles and advice from leading experts in the field, interviews with the who's-who of the industry, reviews of the most popular tools and services, latest news and trends, and much more. Whether you are a professional search marketer constantly on a quest to improve your knowledge and expertise or a business owner trying to take advantage of the great potential search advertising has to offer, you will find the information you need in Search Marketing Standard Magazine.